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Mirus Solutions Recruitment 2021 - Vice President - Marketing - BFSI - IIM/MDI/ISB/FMS - Chennai Apply soon

Last modified: 30 Dec 2021 12:46:04 GMT

Full time

Role : Vice President - Marketing - BFSI - IIM/MDI/ISB/FMS

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SkillSet: project management, automation, cost control, delivery, ltd.

Key Accountabilities:
- Support to NDS on external and internal branch branding
- Execution of on-ground branch banking campaigns
- Localised SME marketing support (IBG 4) - lead gen, events, gifting, local alliances, connects with local trade bodies, influencers etc
- Internal comms to NDS eLVB teams
Job Duties and Responsibilities:
- Manage internal and external branding for the branch network
- Ensure branch collateral, regulatory notices etc are displayed as per internal standards and guidelines
- Ensure brand and product campaign visibility at branches
- Manage new branch launches
- Support on ground branch events (collateral, execution, agency management etc)
- Support local lead generation activities for the SME business
- Support internal communications for the branch network
- Work with the Comms team in Mumbai on local PR initiatives for smaller cities
- Support the central team to coordinate volunteering activities for branch staff
- Support the central team to coordinate on-ground sustainability initiatives
Experience (Indicate nature and extent of work experience including number of years required, if applicable.)
- 12-15 years experience in retail branding, on ground marketing and events
Education/Preferred Qualifications (List the minimum and preferred qualifications required to perform all essential functions, including field of study.)
- MBA in Marketing preferred
Core Competencies (State the qualities, skills, behaviours and attitudes that the incumbent must possess in order to perform the responsibilities of this position.)
- Ability to liaise with multiple stakeholders and get tasks completed on schedule
- Ability to track and monitor key processes
Technical Competencies (List the technical knowledge and skills required for this position.)
- Retail marketing experience preferably in a large private sector bank
- Proficient in Tamil - reading writing as well as speaking
- Strong communication skills (English and Tamil)
Work Relationship (State the essential working relationships with superiors, peers and subordinates as well as external parties which will contribute directly to the successful accomplishment of this job.)
Stakeholders / Working Relationship:
- National Distribution team
- Other GSMC team members
- IBG CBG stakeholders

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.


Desired Profile

15 Years

Mirus Solutions

Mirus Solutions

How to Apply

This is a online aggregated job, Apply online to visit the Company website to apply online.

Application End date. 31 Mar 2022

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